Luxury boat charter site makes a splash
Wednesday, 23rd January 2013
Mamboats is a unique concept in luxury boat charters, and is part of a globally recognised Ibiza club brand. They approached us with a requirement for a site that was not only reflective of their upmarket status, but that also offered some very specific back-end functions, and we are pleased to announce that www.mamboats.com is now live!
As well as being visually appealing on a desktop, the site also looks great on smart devices – a responsive ‘mobile first’ design was key, as Ipads are an important aspect of Mamboats sales process, as well as being hugely popular with their main customer demographic. It also has a comprehensive on-line booking system, that is easy for both viewers and staff to use, but also offers a complete back-end administrative tool.
The booking process has several complexities, such as timings for multiple trips, boat downtimes, agent booking & end-user booking, on-board drinks orders, and staggered payment options. The back-end to this system maintains the availability calendar, produces order reports, and schedules boat crew – furthermore, it synchronises with staff phone calendars, sending work rotas and reminders automatically.
Above all, the site has a feel of quality, sophistication, and fun; to both fit with the parent company branding, yet sit apart as a luxury offering. There has been much complimentary feedback, and the impression of the site really sets Mamboats apart from their competitors.
The site not only gives a great visual message, but also provides quantifiable efficiencies to their booking processes. With ongoing social media promotion, the site is already experiencing heavy traffic, which will only increase as the booking season approaches. So why not take a look, and like Mamboats on Facebook – see if you can find the Vrooooom button, and you might even win a free cruise…