Google Data Studio

Posted on: Tue, 13/03/2018

Google’s newest data visualisation tool, Data Studio, is giving digital marketers a powerful new way to present data to clients and giving clients a personalised dashboard report which makes it easy to understand and interpret the statistics which are important to them.

Some key features

  • Dynamic reporting means that when there’s an update to a data source, it will update your report automatically
  • Select from a range of graphics to represent your data, including bar graphs, charts, line graphs, pivot tables etc.
  • Customise the look and feel to bring your colours and logo into the mix
  • Coordinated colouring binds colours to specific metrics across a range of visualisations, giving excellent visual clarity
  • Import data from a range of sources using Google Sheets, including social media data
  • Display images in tables
  • Share-capability that means your connections can view the reports in real time

Data Studio forms part of the premium Google Analytics 360 Suite, but Analytics users can access a limited version of Data Studio for free.

To get the most out of your Google Analytics data and customer metrics, contact Realnet on +44 1223 55 08 09.

Data studio reports
Source: Google Data Studio
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Where to start?

If you're not sure where to start, Realnet's completely free website and digital marketing review will point you in the right direction. Our experts conduct a comprehensive analysis of a number of aspects of your website and marketing strategies and will provide you with a free report highlighting areas which are causing you to lose business and make suggestions for improvements that will have a measurable positive impact.

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