WooCommerce Everything you need to know [2022]

Wednesday, 13th July 2022 13:00

What is WooCommerce and should I consider using it for my online store?

Exciting Times for Custom Software Development

Until fairly recently it was a real challenge to convert great shop ideas into digital reality. Custom-built e-commerce solutions were the only way to go, with the consequent time and cost factors a consideration that may have put many potential online shop owners off the idea in the end.

But times have changed, as platforms like WooCommerce have given pretty much anyone a cost-effective, integrated, fast-to-market and feature-laden solution for online shopping.

 

What is WooCommerce?

Simply put, it’s a free e-commerce plug-in designed to integrate into WordPress websites to turn them into online shopping sites. Because the platform itself is free it gives business owners access to a range of features without having the expense of a set up cost or ongoing running costs.

 

What features does WooCommerce offer?

WooCommerce is feature-laden and designed to give you all the functions you need to operate an online shop from end-to-end including:

 

·       The ability to set up new products and categories quickly and easily

 

·       Easy set-up of various payment types including credit cards, BACS, cash on delivery, cheques and subscriptions (recurring payments)

 

·       Easy integration with global payment gateways such as Stripe, PayPal, Square, Amazon Pay, Apple Pay, Google Pay and others

 

·       Easy set-up of pricing, discounts, special offers etc.

 

·       International capability with multiple language options and regional currencies for pricing depending on a customer’s location

 

·       Automated tax calculations

 

·       Live shipping rates integrated into customer-facing pricing for items

 

·       Customizable templates that integrate easily with your WordPress themes to match your products and brand

 

·       Inventory management

 

·       Integration with ERP and accounting tools like Xero, Salesforce, Quickbooks etc.

 

·       Integration with CRM tools like HubSpot to help with marketing, consumer insights, re-marketing, etc.

 

·       Integration with customer communication tools like MailChimp

 

·       Integration with marketing tools and platforms like Google Shopping

 

·       Integrated SEO and Analytics

·

How well supported is WooCommerce?

As with WordPress there is a large and growing group of developers and a community of users that is constantly reviewing the platform, making improvements and updates if and when necessary, and offering plenty of support to new users.

 

How secure is WooCommerce?

Extremely secure, to put it succinctly. WooCommerce offers tools like Jetpack to add on-top security including authenticated customer logins, spam and brute force attacks, backup support, reporting and more.

 

Are there any other costs to consider?

Whilst WooCommerce itself is free there may be costs for third-party applications for payments on WooCommerce (and other) websites – for example, Stripe, Apply Pay, PayPal etc. charge a ‘per transaction’ fee.

You will also have the usual hosting costs associated with having a website.

Find out more about our options for WordPress and WooCommerce websites for cost-effective online shops. Call us today on 01223 550800 or email info@realnet.co.uk for more information.

 

 

 

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Responsive web design means creating web pages that automatically adapt to work well on all screens. This means they can be seen on mobiles, tablets, laptops and desktops of all sizes.

An e-commerce website is a website where online purchases can be made. This means the product can be chosen and the payment can be taken online. 

A brochure site is a simple website used to give your company an online presence.  This can add credibility to your company and provide valuable information like contact details and opening times.

A sitemap is a way to show Google where your pages are that it might otherwise not find. It is a list of pages on your website. It means that you know Google knows about your site and can index it correctly.

A product website is simply a website where all your products can be displayed along with images and any information that is relevant. These products can be managed easily allowing them to be grouped properly and be updated when needed. 

Built to meet the requirements of busy companies, LeanCMS is the modern business web solution.

With a large choice of features, from data importing, product management, customer logins, guest check-outs, industry compatible software such as Sage to photo galleries and foreign language pages; your website can reflect how bespoke, responsive and unique your business is.

For everything your website may need and more .... built with essential mobile responsive features to ensure your business can be found wherever your customers may be; on a desktop computer, tablet or mobile phone at any time of the day or night.

We've really made it simple and easy to master; the full demo of your website content management system can be done in a 10-minute phone call. No day-long training session or thick manuals to contend with.

LeanCMS will give you the ability to easily change the parts of your site that need to be regularly updated. It's also foolproof, so you really can't break your site!

You may have a requirement that requires a very specific user journey or need a solution that makes your business run more efficiently at the consumer interface or behind the scenes. You may just have a business idea that needs a digital platform to bring it to life.

Whatever your needs, our team is ready to work with you from conceptualization and design, and coding and implementation, to ongoing support and optimization as your web application develops. Examples of bespoke web development would be:

  • Training systems
  • Intranets
  • CRM systems
  • Sales management systems
  • Custom high-volume news websites

At Realnet we’ll take the time to look at your business and meet with you via Zoom or in person.

We will then suggest what we think is best for your business. Our websites are primarily:

 

Brochure Websites

 

E-commerce Websites

 

Bespoke Websites

 

Directory Websites

 

Product Catalogue Websites