We design websites that engage your target audience with a UX-first ethos

A great user experience creates a great impression of your business, and enables your visitors to find what they need with ease.
Great UX starts with understanding the needs and preferences of your audience. By designing and building a website that gives your target users a positive experience while achieving your own goals for the website, Realnet will create a website that works for you.

Using behavioural data, website analytics and our experience of building effective websites, our digital experts work with our design team to develop a UX strategy that delivers as many goal conversions as possible.

Let us help you improve your User-Experience

We design websites with UX in mind from the beginning. We start with your goals, your visitor or customer needs and develop the website structure accordingly. The content and features to include on your website are based on promoting and enabling the completion of your goals, such as sales or enquiries, as effectively as possible.

Talk to us to see how we can help you get your visitors from A to B as effectively as possible.

User-Experience led design from a Cambridge-based agency

understand your target audience

Understanding Your Audience

Analyse habits and preferences

A review of website content, images and copy

Product catalogue structure review

Clear website layout

Clear Information

Describe what you do

Give clear calls to action

Website structure

Clear Structure & Navigation

Encourage users to engage

Make it easy for users to find information

Make it easy for users to buy products or make an enquiry

Website visitor conversion


Is your web traffic relevant?

Do visitors engage or convert?

Whether you need a relatively simple WordPress brochure website or a full-scale ecommerce web shop, including a considered UX strategy will help maximise your website’s potential.

Let Realnet help to refine your website for user flow in a way that attracts new visitors, but also remains familiar enough to existing users, keeping them loyal to your brand.

User-Experience Case Study

Take a look at our user-experience expertise in action.

Leisuretec - ecommerce website

Leisuretec – User Experience

Leisuretec is focused on B2B sales and needed a website that combined the ability to promote their products and services to new customers, while also providing access to their ecommerce website and giving information such as news and upcoming training events to their existing customer base.

This ‘split purpose’ structure presented a User Experience challenge for Realnet to solve.