Realnet is thrilled to announce the launch of a new client website for Piper Cams. A brand new client, Piper Cams specialise in the research and development of high performance camshafts and exhaust systems, offering clients across various sectors a range of prototyping, development and manufacturing services.
Challenge
Piper Cams approached Realnet to design a website that solved a number of challenges including highlighting their specialist capabilities, allowing their customers to easily search for parts specific to their vehicle type or requirement, giving detail on their bespoke CNC and CAD_CAM facilities and generating sales through an e-commerce platform.
Solution
Realnet’s digital team worked with Piper Cams to ensure we delivered a website that meets all the requirements and more. Fully responsive and highly visual, the new Piper Cams website leads visitors into clearly defined journeys from the home page, using a highly-visible search selector and clear entry portals for car or bike customers to start their purchase process.
Once in the journey, the customer is guided easily through a series of visual prompts to find the part they’re looking for, and can add it to their basket before checking out through a verified ecommerce transaction.
The website’s design uses clear colour blocks to guide the visitor’s eye easily from section to section, and the home page is rounded off with a neat testimonials carousel.
Results
The new Piper Cams website is attracting more visitors and generating more sales than before. They were also so pleased with the results that a sister website for exhausts was commissioned.
Find out more at www.pipercams.co.uk.