Latest Realnet News
1st December 2008 - Write a Review?
What motivates people to write reviews and what impact do they have?
Bazaarvoice and Kelly Fay have found that old fashioned public spirit is the prime reason people take the trouble to write product reviews online.
1st November 2008 - Keep it Simple
Latent Semantic Indexing (LSI) is a technique for analysing relationships between a set of documents and the terms they contain
The Search Engines use this technique (among their growing arsenal) to try and 'understand' what the copy on a web page is all about.
1st October 2008 - Tighten the budget?
A new Harris Interactive research survey reports that half of online adults would switch to a competitor or abandon a transaction entirely if they experienced a problem. This is up 12% on 2007
1st September 2008 - Are Rankings a Measure of Success?
1st August 2008 - Don't Make Me Think
1st July 2008 - Senior Executives Use the Web for Business Information
1st June 2008 - Website conversion efficiency
1st May 2008 - Search budgets on the up
1st April 2008 - Slow email response fails customers
5th March 2008 - Answers needed in 24 hours
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